Process of signing up new grads for free 1-year life insurance was improved by reporting names directly to insurance co.
Designed generic AA card saving employee time
Student records are transferred after grad to provide more accurate data file
The cost to raise $1 in 2001 was $.10. The cost to raise $1 in 2000 was $.09.
The program is effective at increasing the base of donor support and acquiring new donors at a rate equal to or greater than the growth of the alumni donor base
2nd in the Big Ten in terms of percent of alumni giving participation
Alumni Association ranks as the largest dues paying organization in the nation, with over 146,000 members
The retention rate of paid annual members remains well above other membership programs at similar institutions
- Peter Weiler, Sponsor
- Tom Moore, Leader
- Anita Schmidt, Facilitator